💎 Step 1: Upgrade Your Identity — Stop Being a Tattoo Shop

Premium brands don’t “sell tattoos”.
They sell:

• Emotion

• Trust

• Story

• Status

• Exclusivity

If your studio communication feels like a cheap offer board, you will attract cheap clients.
A premium tattoo studio must feel premium.

✔️ What You Should Showcase

• Clean, luxury studio visuals

• Proper lighting & ambiance

• Hygiene + professionalism

• High-quality photography

• Powerful storytelling captions

• Artist credibility

When clients see premium presentation, they expect premium prices — and happily pay them.

👑 Step 2: Build Authority — Become “The Expert”

High-paying clients don’t choose the cheapest artist.
They choose the most trusted, knowledgeable, and confident expert.

I always tell tattoo studio owners:

“Clients don’t only buy tattoos, they buy confidence in the artist.”

✔️ Do This Consistently

• Educate your audience about tattoos

• Share knowledge (aftercare, myths, meanings, healing)

• Talk like a specialist

• Explain why your work is unique

• Show healed results

• Show complex work, not only small tattoos

The more you educate, the more people trust you.
The more they trust you, the more they pay.

That’s exactly what I help studios build through BuzzLoka — Authority-Based Marketing Systems.

💰 Step 3: Increase Your Prices the Right Way

Premium brands don’t compete on price.
Cheap brands do.

If you want luxury clients, your pricing should reflect value + experience + expertise.

But increasing price blindly is wrong.
There’s a strategy.

✔️ Smart Price Upgrade Strategy

• Introduce a minimum booking value

• Create premium packages

• Charge separately for consultations if needed

• Never promote “cheap tattoos”

• Position price as value, not discount

Premium customers never negotiate worth.
They negotiate only when they don’t see value.

So build value.

🎯 Step 4: Market Like a Premium Brand (Not Like a Beginner)

Most tattoo studios depend only on Insta posting.
That’s not marketing.
That’s hoping.

Premium brands use Performance Marketing & AI-powered targeting to attract serious clients who are ready to spend.

This is where BuzzLoka comes in.
I personally design marketing systems that:

✔️ Attract premium buyers
✔️ Generate quality leads
✔️ Build strong positioning
✔️ Convert inquiries into paying clients

This is not random boosting.
This is structured growth.

✨ Step 5: Deliver a Premium Client Experience

Premium clients don’t just want amazing tattoos.
They want an amazing journey.

From first message to final tattoo — every step should feel smooth, professional, and luxurious.

✔️ Upgrade This Experience

• Polite, fast, professional replies

• Clear process explanation

• Consultation system

• Welcoming studio environment

• Aftercare support

• Strong follow-up culture

Make your clients say:

“This was not just a tattoo… it was an experience.”

That’s premium branding.

🚫 Bonus Secret: Stop Trying to Please Everyone

This is powerful.

When you try to attract everyone,
you attract no one special.

Premium brands are selective.
They don’t serve everyone.

You should:

• Choose your audience

• Choose your tattoo style

• Choose your price category

• Choose the kind of brand you want to be

When you become selective,
people value you more.

Final Words From Shashikant ShelR

If you truly want your tattoo studio to become a premium, profitable, respected brand, then remember:

Premium Branding =
🎯 Positioning
🎯 Strategy
🎯 Authority
🎯 Premium Marketing
🎯 Experience

And when all of these are handled correctly…
Your tattoo studio will not just survive —
It will dominate your city.

🚀 Want to Turn Your Tattoo Studio Into a Premium Brand?

I, Shashikant ShelR, along with my BuzzLoka team, help tattoo studios across India:

✔️ Get Premium High-Paying Clients
✔️ Build Powerful Branding
✔️ Generate Quality Leads
✔️ Run Facebook & Google Ads That Actually Work
✔️ Scale Business & Increase Profit

If you’re serious about growth…
Let’s build your premium brand today.